Inside Sales - Aftermarket
Level:
Individual Contributor
Employment Type:
Full-time
Permanent
Hybrid
Location:
Cramlington, Northumberland
Job Function:
Air Pollution Control (APC)
Industry:
Oil & Energy
Air Pollution Control
Who We Are:
AAF International offers the most comprehensive clean air solutions available across the globe. Selling under the American Air Filter® and the AAF International® brand names, AAF International has been an industry pioneer since 1921 with manufacturing operations in 22 countries and over 6000 employees globally. Our products are the industry benchmarks for quality and performance. Our applications include commercial, industrial and residential solutions from the filters used in your home to the most critical cleanroom and power generation applications.
We are a member of the Daikin Group, the world's largest air conditioning provider with $30 billion in revenue and over 75,000 employees worldwide. Founded in 1924, Daikin has grown into a diversified industrial manufacturing company offering solutions in clean, air, air conditioning, refrigeration, chemicals, oil hydraulics, defence systems and electronics.
Our culture of continuous improvement, safety and world class operations is driven by our people-centred management philosophy. This philosophy is built around mutual selection: while AAF seeks top talent people to join our team, we also want each team member to receive job satisfaction, growth and development, and continued happiness in being a long-term member of the AAF family. This is fuelled by our belief in treating our people, our supply partners, our customers and our environment with the trust and respect we each require and our passion to give back to our community for our success.
Position Summary:
We are currently recruiting for an Inside Sales - Aftermarket APC to join our existing Air Pollution Control team within our Power & Industrial (P&I) division based in Cramlington, Northumberland. The successful candidate will be responsible for supporting customers with parts, services, upgrades, and technical solutions for industrial air pollution control business. This role focuses on driving revenue, margin improvement, and customer retention through proactive inside sales activities, technical expertise, and close collaboration with sales, product and operations teams
Scope for flexible working arrangements, including working from home on occasion, is offered subject to agreement.
Position Responsibilities:
- Drive the achievement of assigned bookings and standard margin targets, ensuring all sales activities and customer engagements contribute to the financial objectives of the aftermarket business.
- Serve as the primary point of contact for all aftermarket sales inquiries, providing professional support for spare parts, consumables, services, and system upgrades.
- Prepare accurate and competitive quotations, ensuring technical correctness, pricing integrity, and alignment with overall business objectives.
- Identify and develop revenue opportunities within the installed customer base, including proactive upselling of maintenance programs and lifecycle extension services.
- Maintain and update customer data and sales opportunities in the CRM system, ensuring all interactions, opportunity stages, and follow-up actions are thoroughly documented.
- Coordinate effectively with internal cross-functional teams to align on technical specifications, lead times, and delivery schedules.
- Support and execute aftermarket sales campaigns, including seasonal promotions, bundled offerings, and loyalty programs, with a focus on industry-specific challenges and growth opportunities.
- Provide inside sales support to local and regional Key Account Managers, ensuring seamless service for multinational customers and strategic partners.
Person Specification:
Education, Qualifications and Affiliations
Desirable
- Technical or commercial education (engineering, business administration etc.) is valued, but candidates with proven experience in technical sales or customer service in industrial environments will be considered, even without formal academic qualifications.
Experience
Essential
- Demonstrable experience related to the duties and responsibilities specified.
- Previous experience of a similar position in an industrial or manufacturing company.
- Experience of working independently with minimal supervision.
- Demonstrated ability to share skills and knowledge with others.
- Comfortable working on a number of projects simultaneously.
- Practical knowledge of CRM and ERP tools (such as Salesforce and SAP) or a willingness to learn them quickly.
Desirable
- Experience in an international or matrix organization.
- Familiarity with dust collection or/and filtration would be an advantage.
- Experience in aftermarket sales within capital equipment or process industries.
Licenses or Certifications
Essential
- Eligible to work in the UK.
- Full driving license.
Desirable
- Full valid passport.
Skills
Essential
- Health, safety and environmentally conscious.
- Flexible approach to working, willingness to accept changing priorities.
- Ability to work to deadlines while maintaining a high level of accuracy.
- Good commercial acumen.
- Good interpersonal skills.
- Excellent MS Office / ERP skills.
- Ability to transfer knowledge and support partners, sharing product and process know-how.
- Ability to develop and maintain relationships.
- A problem-solving can-do attitude
- High level of English communication skills including face to face, telephone and written.
- Excellent attention to detail and ability to work in an organised manner.
- Continuous improvement mentality and receptive to change.
Desirable
- Multi-lingual a positive advantage. (Notably French and Spanish)
What’s on Offer?
- We know that having a work life balance is important, so we offer our colleagues flexible working opportunities in line with the needs of their role.
- Take a break with 25 days holiday (5 weeks) + bank holidays per annum.
- Pension scheme. A fantastic way to save for your retirement and benefit from employer contributions, we match up to 7%.
- Death in service benefit which provides a lump sum payment equal to 3 times your annual salary.
- Company sick pay scheme.
- The opportunity for international travel.
- Career progression and Learning & Development, with access to our 24/7 LMS.
- Perks and savings such as online cashback, instore and online vouchers and discounts via our Perks@Work scheme.
- Employee wellbeing programme – Free advice offering financial, wellbeing and relationship support 24 hours a day 365 days a year via our on-line portal.
- Get fit and take advantage of our cycle to work scheme.
- When on site, free parking is available.
- Receive free annual flu jabs.
- Stand out with our employee recognition schemes.
Applications:
We are committed to creating an environment where everyone feels welcome and supported. We actively encourage applications from underrepresented groups.
All applications must be submitted in English.
If you are interested in this opportunity, we kindly request that you apply via Teamtailor, https://aaf.teamtailor.com as opposed to sending us an email or social media message. We are eager to ensure that each candidate application is considered fairly and receives a consistent experience. Unfortunately, we cannot ensure this standard if you enquire about a role via other channels, as it falls outside of our process.
Accommodations:
We are an equal opportunity employer and welcome applications from candidates of all backgrounds.
If you require any accommodations during the application or interview process, please let us know. We are happy to make adjustments to ensure an inclusive recruitment experience for all applicants.
- Department
- Sales
- Locations
- United Kingdom
- Remote status
- Hybrid

United Kingdom
Workplace Culture
At AAF Power & Industrial we invest in our people, and our people invest in our customers and communities. This mutual commitment is a foundation for our growth. So is an inclusive culture that encourages everyone to come to work as their whole selves and come together as a team that welcomes unique ideas, perspectives and backgrounds.
We’re not just innovating on the outside. We’re innovating on the inside to unlock people’s unlimited potential and bring out the diverse and groundbreaking ideas that will help us solve today’s most pressing challenges.
We offer more than a pay check. AAF Power & Industrial is where you’ll be heard, be valued, belong — and be able to make your mark.
About AAF - Power & Industrial
AAF is a global leader in the design and manufacture of Air Filtration Systems and associated products and services. We are part of a global powerhouse that uses filtration to transform the world.
Equal Opportunities:
AAF is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
People Centered Management:
At AAF we believe, that each individual possesses infinite potential, and the cumulative growth of all employees is the foundation for the company’s development.
Some of our Benefits include:
- We know that having a work life balance is important, so we offer our employees flexible working opportunities in line with the needs of their role.
- We offer the opportunity for international travel. This is great for expanding networks!
- Career progression opportunities to help employees grow.
- Continuous Learning & Development, with access to our 24/7 LMS and regular performance reviews.
- Stand out with our employee recognition schemes.
- Have your voice heard by completing our annual employee engagement survey.
- Be part of a company who cares about our communities, the environment and being a better business. - Join our zero by thirty pledge.
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